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The Truth About Ski Town Affordability—and How to Ride Anyway

by Jordan Darcy


We all dream of the endless winter: wake up, shred pow, repeat. But behind the dreamy drone edits and ski bum hashtags is a harder truth:


Ski towns are expensive as hell.


Tignes: A ski resort in the French alps neighboring Val D'Isere which is also a ski resort, both resorts are hubs for speedriders and extreme sports athletes.
Tignes: A ski resort in the French alps neighboring Val D'Isere which is also a ski resort, both resorts are hubs for speedriders and extreme sports athletes.

Housing shortages, seasonal jobs, inflation, and resort-town gentrification are squeezing out the very people who make mountain culture what it is—riders, artists, creatives, and service workers.


Let’s get honest about why ski towns are breaking the bank—and how to still ride without selling your soul or your snowboard.


Why Are Ski Towns So Unaffordable?


1. Short-Term Rentals = Long-Term Wreckage

Airbnb and VRBO units are everywhere, turning year-round rentals into weekend cash machines. That’s great for property owners. Not so great for line cooks, lifties, or ski shop techs.


2. Luxury Developments for Non-Riders

New “ski-in, ski-out” condos keep popping up—for people who ski once a year, if that. They drive up prices but don’t feed the community.


3. Seasonal Jobs, Seasonal Pay

Many mountain jobs don’t offer year-round stability, benefits, or living wages. You’re expected to love the “lifestyle”—even if it means couch-surfing all winter.


4. Remote Work Boom

COVID shifted a ton of remote workers into mountain towns. The influx added tech money, higher bids for housing, and a loss of available rental stock.


5. Tourism > Locals

Towns prioritize tourists because they bring in dollars. Locals often end up second in line for everything—housing, healthcare, groceries, and even parking.


A Destination Experience trip to Purgatory Ski Resort in Durango, CO
A Destination Experience trip to Purgatory Ski Resort in Durango, CO

How to Afford Riding Anyway (Without Selling a Kidney)

It’s not easy, but mountain life is still possible with strategy, hustle, and a bit of sacrifice.


Get Creative with Housing

  • Split a house with 5+ roommates—messy? Yes. Cost-effective? Also yes.

  • Vanlife done right—insulated van, gym membership for showers, park respectfully.

  • Seasonal employee housing—apply early and expect the bare minimum, but it’ll get you started.

  • House sitting or bartering—offer dog-watching or house work in exchange for rent.


    Pro tip: Local Facebook housing groups move fast. Have a post ready, with your vibe and references.


Work That Comes with Perks

Jobs with free passes or gear discounts are lifesavers.

  • Lifties, instructors, ski patrol = free mountain access

  • Baristas, bartenders, and hotel staff = tips + connections

  • Freelance remote work = ride in the AM, grind in the PM


Pick jobs with flexibility and perks over paycheck alone.


Thrift Your Gear, Not Your Stoke

  • Buy used. Seriously. Gear swaps, Facebook Marketplace, gear trade apps = treasure

  • Rent just what you need if you're starting out

  • Stickers, duct tape, mismatched gloves? That's authenticity, not lack


Ride in gear you trust, not what’s trending.


MWD Custom Skis and Snowboards, gear you can definitely trust and be a part of the design process.
MWD Custom Skis and Snowboards, gear you can definitely trust and be a part of the design process.

Build Your Crew = Share Everything

  • Carpool to the mountain

  • Swap gear and wax benches

  • Split Costco runs or communal dinners

  • Get a group pass or share multi-mountain passes where allowed


Community is your biggest budget hack.


Talk About It—Don’t Romanticize It


There’s this toxic narrative that if you really love skiing, you’ll sleep in a closet, eat ramen, and never complain.

Nah.


You can love the mountains and demand better.

That means:

  • Advocating for workforce housing

  • Supporting local businesses over chains

  • Calling out resort policies that push out locals

  • Uplifting BIPOC, LGBTQ+, and low-income riders who are already here, carving out space with grit and grace


Final Thoughts: You Deserve to Be Here


You shouldn’t have to be rich to ride. You shouldn’t have to own property to belong.


Mountain culture wasn’t built by billionaires—it was built by riders with duct-taped jackets, avalanche beacons, and dreams.


So keep showing up. Share what you’ve got. Speak up for your community. And remember: you belong in these mountains—affordable housing or not.

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